One of Georgia’s leading property developers are set to expand into the UAE
Strategic Expansion to Attract Investors to Georgia’s Prestigious Branded Developments
Mardi Holding, a renowned developer, has taken a significant step forward by partnering with the globally acclaimed hospitality group, Accor. This collaboration aims to attract investors to Georgia’s high-end branded developments, showcasing its vast potential.
The company will officially unveil its entry into the GCC market on 28 January 2025 at the Grand Hyatt Hotel in Dubai. This milestone event will gather investors, partners, dignitaries, and other stakeholders, marking a pivotal moment in Mardi Holding’s growth journey. The occasion will emphasize lucrative real estate investment opportunities through Mardi Global Investment (MGI), a platform committed to delivering innovative, high-yield projects. MGI focuses on fostering financial growth and sustainable development while offering transformative opportunities for global investors.
HRH Prince Juan Bagration-Mukhrani, Managing Partner of Mardi Holding, shared his excitement about this expansion, highlighting Georgia’s appeal to UAE investors. He remarked, “Georgia is a captivating destination, offering everything from the scenic vineyards of Kakheti to the alpine meadows of Svaneti. Our capital, Tbilisi, is a fusion of ancient charm and a vibrant arts scene, while the coastal city of Batumi boasts a stunning subtropical climate alongside its modern skyline. Georgia truly caters to diverse tastes and is an ideal second home destination.”
During the launch, Mardi Holding will showcase a portfolio of exceptional projects, including:
- Batumi Hills: This development immerses guests in local culture and traditions, offering an unparalleled lifestyle within elegantly designed, brand-serviced residences.
- Mercure Hotel Aquapark Batumi: Georgia’s first all-inclusive hotel will combine wellness offerings, health-focused procedures, and outdoor activities, ensuring a holistic guest experience.
- Mardi Aquapark Wellness Resort & Residence: A luxurious retreat blending wellness, adventure, and hospitality, offering world-class amenities for a rejuvenating stay.
- Novotel Living Batumi: The first Novotel Living hotel on the Black Sea coast in Batumi, offering apartment owners unique advantages through the strata title concept. Guests will enjoy additional perks through the ALL – Accor Live Limitless global loyalty program.
To streamline its UAE entry, Mardi Holding will collaborate with ZAM Prime Properties, led by Faisal Contractor. This subsidiary, based in Business Bay, Dubai, will facilitate the promotion of investment opportunities in Georgia.
Improved transport connectivity, including daily four-hour flights between Dubai and Tbilisi and the convenience of a shared time zone, has further strengthened ties between the two regions.
