In a significant move to empower domestic industries, the Dubai Department of Economy and Tourism (DET) has teamed up with the Dubai Department of Finance (DOF) to introduce the Dubai In-Country Value (ICV) Program. This strategic initiative is designed to reinforce the local manufacturing ecosystem by directing a larger share of government expenditure towards UAE-based suppliers.
Implemented Through Dubai’s TASHAROK Procurement System
The rollout of the ICV Program is being facilitated through TASHAROK, the Government of Dubai’s integrated procurement platform. Administered by the Support Services Center (SSC) at Dubai Finance, TASHAROK enables government departments to access cost-effective procurement options through vetted supplier agreements.
Hadi Badri, CEO of the Dubai Economic Development Corporation (DEDC) — the economic development division of DET — emphasized the program’s role in driving change. He noted, “The Dubai In-Country Value Program introduces a transformative approach to public procurement. Aligned with the D33 Agenda, it strengthens Dubai’s industrial base and supports long-term economic sustainability. This collaboration with the Department of Finance and TASHAROK’s key buyers showcases the impact of unified government strategies in enabling SMEs and local manufacturers to grow with intent.”
Supporting Local Businesses and Driving GDP Expansion
The Dubai In-Country Value Program is poised to unlock new prospects for Emirati-owned businesses and local manufacturers, fostering inclusive growth while strengthening Dubai’s global standing in trade, investment, and innovation.
The initiative encourages public entities to prioritize goods with significant local content, giving domestic firms a more substantial role in delivering the Dubai Economic Agenda D33 — an ambitious vision to double the size of the economy by 2033 and position Dubai as a global business and tourism capital.
Moreover, by keeping more of the public sector’s spending within the local economy, the program is expected to significantly contribute to Dubai’s GDP growth.
Badri further added, “Our focus on enhancing in-country value boosts supply chain resilience and self-reliance, ultimately increasing Dubai’s global competitiveness as a hub for innovative, high-value manufacturing. These efforts are essential to building an agile, future-oriented economy aligned with the emirate’s long-term vision.”
Seven Government Entities to Lead the Implementation
The TASHAROK program encompasses 42 product categories, ranging from general office supplies to medical items. With the ICV framework now embedded into its structure, the program adopts a hybrid model involving seven key public organizations:
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Dubai Municipality
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Dubai Health
-
Dubai Police
-
Roads and Transport Authority (RTA)
-
Dubai Customs
-
Dubai Electricity and Water Authority (DEWA)
-
Dubai Airports
These participating entities will integrate the ICV guidelines into their procurement procedures and establish standardized framework agreements with approved local suppliers. These agreements will be available across all government departments engaged in the TASHAROK platform, ensuring a unified approach to ICV implementation.
DET will also offer technical guidance and actively promote the initiative to increase adoption throughout the government procurement process.
Hamed Al Awadhi, Executive Director of the Shared Services Sector at Dubai Finance, commented, “This initiative reflects our long-term commitment to advancing Dubai’s manufacturing industry and ensuring economic resilience. Our goal is to simplify procurement for public entities while offering competitive pricing via the TASHAROK system.”
In a significant move to empower domestic industries, the Dubai Department of Economy and Tourism (DET) has teamed up with the Dubai Department of Finance (DOF) to introduce the Dubai In-Country Value (ICV) Program. This strategic initiative is designed to reinforce the local manufacturing ecosystem by directing a larger share of government expenditure towards UAE-based suppliers.
Implemented Through Dubai’s TASHAROK Procurement System
The rollout of the ICV Program is being facilitated through TASHAROK, the Government of Dubai’s integrated procurement platform. Administered by the Support Services Center (SSC) at Dubai Finance, TASHAROK enables government departments to access cost-effective procurement options through vetted supplier agreements.
Hadi Badri, CEO of the Dubai Economic Development Corporation (DEDC) — the economic development division of DET — emphasized the program’s role in driving change. He noted, “The Dubai In-Country Value Program introduces a transformative approach to public procurement. Aligned with the D33 Agenda, it strengthens Dubai’s industrial base and supports long-term economic sustainability. This collaboration with the Department of Finance and TASHAROK’s key buyers showcases the impact of unified government strategies in enabling SMEs and local manufacturers to grow with intent.”
Supporting Local Businesses and Driving GDP Expansion
The Dubai In-Country Value Program is poised to unlock new prospects for Emirati-owned businesses and local manufacturers, fostering inclusive growth while strengthening Dubai’s global standing in trade, investment, and innovation.
The initiative encourages public entities to prioritize goods with significant local content, giving domestic firms a more substantial role in delivering the Dubai Economic Agenda D33 — an ambitious vision to double the size of the economy by 2033 and position Dubai as a global business and tourism capital.
Moreover, by keeping more of the public sector’s spending within the local economy, the program is expected to significantly contribute to Dubai’s GDP growth.
Badri further added, “Our focus on enhancing in-country value boosts supply chain resilience and self-reliance, ultimately increasing Dubai’s global competitiveness as a hub for innovative, high-value manufacturing. These efforts are essential to building an agile, future-oriented economy aligned with the emirate’s long-term vision.”
Seven Government Entities to Lead the Implementation
The TASHAROK program encompasses 42 product categories, ranging from general office supplies to medical items. With the ICV framework now embedded into its structure, the program adopts a hybrid model involving seven key public organizations:
-
Dubai Municipality
-
Dubai Health
-
Dubai Police
-
Roads and Transport Authority (RTA)
-
Dubai Customs
-
Dubai Electricity and Water Authority (DEWA)
-
Dubai Airports
These participating entities will integrate the ICV guidelines into their procurement procedures and establish standardized framework agreements with approved local suppliers. These agreements will be available across all government departments engaged in the TASHAROK platform, ensuring a unified approach to ICV implementation.
DET will also offer technical guidance and actively promote the initiative to increase adoption throughout the government procurement process.
Hamed Al Awadhi, Executive Director of the Shared Services Sector at Dubai Finance, commented, “This initiative reflects our long-term commitment to advancing Dubai’s manufacturing industry and ensuring economic resilience. Our goal is to simplify procurement for public entities while offering competitive pricing via the TASHAROK system.”
Streamlined Access for Government Buyers and Capacity Building
Through its integration with TASHAROK, the ICV Program ensures that lead buyers and procurement teams have streamlined access to suppliers with verified local capabilities — whether they are Dubai-based manufacturers, Emirati-owned enterprises, or firms investing in local talent.
To further reinforce its impact, DET and DOF have launched capacity-building workshops aimed at key government procurement teams. These sessions cover best practices for:
-
Evaluating local content in supplier offerings
-
Incorporating ICV principles into procurement strategies
-
Measuring economic outcomes across the public sector supply chain
These efforts are designed to ensure the program’s effective execution and measurable contribution to Dubai’s broader economic objectives.
Through its integration with TASHAROK, the ICV Program ensures that lead buyers and procurement teams have streamlined access to suppliers with verified local capabilities — whether they are Dubai-based manufacturers, Emirati-owned enterprises, or firms investing in local talent.
To further reinforce its impact, DET and DOF have launched capacity-building workshops aimed at key government procurement teams. These sessions cover best practices for:
-
Evaluating local content in supplier offerings
-
Incorporating ICV principles into procurement strategies
-
Measuring economic outcomes across the public sector supply chain
These efforts are designed to ensure the program’s effective execution and measurable contribution to Dubai’s broader economic objectives.
